Customer Decision Tree Visualization | Food Beverages

orDer of preference

  • In-store, Big-box retail
    (e.g. Wal-Mart)

  • In-store, Warehouse club
    (e.g. Costco)

  • In-store, Takeaway joints /
    Quick service restaurants

  • In-store, Warehouse club
    (e.g. Costco)

  • In-store, Big-box retail
    (e.g. Wal-Mart)

  • In-store, Big-box retail
    (e.g. Wal-Mart)

  1. One of the few categories, yet to disrupted by online channels.
  2. Packaged food items, snacks, non- alcoholic beverages are purchased either in-store from big-box retailers, warehouse clubs, or takeaway joints